RESULTS

Billboards done right never fail. Read how these customers saw effective results using out of home advertising!

Black Rose Antiques

objective

Announce new antique store opening within Chambersburg Mall and attract visitors.

Rationale

One Interstate 81 bulletin and 1 rotational poster throughout Franklin County provides exposure to both local and interstate travelers.

Results

We polled people to see how they learned about the new antique shop at Chambersburg Mall. The vast majority said they learned about the store from the billboards. The billboards not only helped spread the word but the vendors within the shop were also thrilled when seeing the billboards along their travels.

– Barb Sipling Black Rose Antiques

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